People search for emerging London artists and expect a clear list. From inside it feels less tidy. I work from a studio in West London making one-of-a-kind boards from shuffled playing cards. Each piece is a full premium deck, recorded shuffle, then every card hand-assembled onto A1 rigid board. No prints. That is the whole practice.

Being emerging here mostly means the work is still finding its rooms. I have shown at The Other Art Fair and done short open-studio afternoons so people can see the real surface. Curators who look for emerging London artists usually want two things at once: something that is not identical to the last ten painting or photography practices they saw, and an artist who can talk about the work without turning it into a performance. The boards are straightforward to explain. One unrepeatable order, fixed. The cards stay recognisable as cards.

London has a lot of strong emerging artists. Most of them are better networked than I am. What I notice when I walk the smaller shows is that material honesty still cuts through. Real cards, real thickness, documented shuffle. Gallerists who are actively searching for emerging London artists tend to stop when the object does not need a long excuse. I keep the studio open for visits for that reason. If you are looking at emerging London artists and want to see the work in person rather than only online, West London is where the boards are made.